SoundExchange and SourceAudio have teamed up to make music licensing easier for podcasters starting early next year. In collaboration with Podcastmusic.com, this will be a one-stop shop for podcasters that will offer licensing for label and publisher-owned music. Participants will have access to Podcastmusic.com’s database of 700,000 production and music bed tracks that include a global license for all rights needed to use feature music in a podcast. That includes master use, performance, synchronization, and mechanical rights. PodcastMusic has been around for awhile, but this new partnership is intended to bring in more commercial tracks into the fold.
Does this mean you’ll be able to put a Taylor Swift track into your podcast for cheap at the click of a button? No. But if enough labels and publishers opt to include their catalogues in this new venture, then podcasters will have some meaningful commercial options other than licensing the stuff that is already available on PodcastMusic. But that’s a big “if.”
Learn more and check out our article “Casting a Net: Podcasts, Webcasts, and the Licensing Regimen” to see why this announcement could be a game-changed for podcasters (hint: because the current system is awful).